Android-Powered Auto Stereos

The Parrot Asteroid is Packed with Convenient Navigation Features

Stereos in cars are obviously common, but how many of them are actually Android-powered like the Parrot Asteroid?

The great thing about the Parrot Asteroid is that aside from just being a car radio, it does so much more that a GPS doesn't. It's kind of like an app, only it works inside the car. The maps application allows the individual to search for a location based on their interest. For instance, they can look for any restaurant they want, and the app will provide directions and allow them to call the place. Then there's the 'Fuel for Less' feature, which helps the driver search for a gas station while listing the price for the nearest ones. The Parrot Asteroid can also notify the individual of accidents and traffic up ahead. Other goodies include an SD card slot, Bluetooth 2.1, voice-activated music search and phonebook sync!

Android-powered Auto Stereos
Opportunity for disruptive innovation in car audio systems by incorporating Android operating system for enhanced features and functionality.
Convenient Navigation Features
Disruptive innovation opportunity in the automotive industry by integrating advanced navigation features and services into car stereos.
App-like Functionality Inside Cars
Opportunity for disruptive innovation in the automotive sector by creating car stereos that offer smartphone-like app functionality.

Who This Affects Most

Automotive
Automobile manufacturers and car audio system companies can explore disruptive innovation opportunities by integrating Android-powered auto stereos.
Technology
Technology companies and developers can seize disruptive innovation opportunities in the car audio system market by creating advanced navigation features and app-like functionality.
Retail
Retailers can tap into disruptive innovation opportunities by offering Android-powered car stereos with convenient navigation features and app-like functionality.
SCORE
2.1 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 15%
Activity 41%
Freshness 8%

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