Paper Bars

Lighter than a Pint of Guinness

Created by the design firm March Studios, in collaboration with Absolut Vodka and the British Design Council, paper bars have been constructed in Melbourne Australia using 1400 metres of tracing paper.

Every once in a while I like to go outside of my comfortable Irish pub bubble and check out some drinking holes that defy conventional design. Whether it’s an ice bar or a club that's plastered with post modern art, it’s always worth a night out to see just how far people will go with a traditional bar concept. I’ve yet to come across any paper bars in my alcohol drenched quests -- until now, that is.
 
Paper bars may be the next longstanding trend in nightlife entertainment, so long as it doesn’t get too windy.

Paper Bars
Opportunity for innovative and eco-friendly bar designs using lightweight paper materials.
Nightlife Entertainment
Potential for unique and unconventional bar concepts to enhance the nightlife experience.
Sustainable Design
Increasing demand for environmentally friendly solutions in the hospitality industry, such as paper bars.

Sectors Adopting This

Hospitality
Potential for hotels, restaurants, and bars to adopt paper bars as a sustainable and eye-catching design element.
Design
Opportunity for design firms to create innovative and visually striking paper bars for various establishments.
Alcohol and Beverage
Demand for novelty and experiential drinking places opens opportunities for alcohol brands to collaborate on unique paper bar installations.
SCORE
2.8 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 24%
Activity 52%
Freshness 8%