Alex Scott
Assistant Editor
Toronto · Member since Nov 2009
1,079Published Articles
848.6KArticle Views
Hey there! My name is Alex Scott, Im 24 years old and have been living in the fair city of Toronto for five years now. Hailing originally from the small town of Norwood with a blistering population of 1300, I set my sights on the big city to come do my post secondary. Though I studied business and advertising in school, I am moving towards a career in journalism at the moment as my real passion is and always has been writing. To please my creative writing side I am currently developing a television sketch comedy show with two other people, which will hopefully get picked up in the next few years (fingers crossed!). In my spare time I love travelling, big trips or small, and playing in my band. I look forward to contributing to TrendHunter and bringing you all the latest news on music, travel, gadgets and more!
Featured Ideas
Steel Sanctuaries
Aluminum Cottage Reinforces the Love of CampingStrong Camping Structures — Opportunity to develop and market innovative camping structures that can withstand the elements and provide a safe and comfortable camping experience.Ultra Inspirational Apparel
The Filter017 Hoodie Collection Offers Words to Live ByPersonalized Messaging — Clothing brands can explore personalized and meaningful messages on their apparel to resonate with customers.Hip Greaser Fashion
The Deluxe 2010 Spring Collection is Cooler than Cherry ColaRetro Fashion — Opportunity for creating modern collections inspired by vintage styles.Foreign Star Endorsements
The Brad Pitt SoftBank Commercial is a Hearty Serving of HilarityForeign Commercials — Opportunity for international brands to leverage A-list celebrities for endorsements in foreign markets.Arcade Game Buns
The Circle K Pac-Man Cookie is Being Gobbled Up by JapanVideo Game-Inspired Snacks — As more and more video games characters are being adapted into snacks and treats, there is a potential disruptive innovation opportunity to create healthier, more nutritious alternatives that appeal to the gaming community.Seasoned Traveller Couture
The Wood Wood Autumn 2010 Collection Offers up a Worldly LookFunctional Fashion — The trend of clothing that serves a functional purpose beyond aesthetics, such as durable and multi-purpose clothing for travelers.Vibrant Geishas
The Spray Collection Will Make Your Hair Stand on EndWild Hairdos — Exploring avant-garde hairstyles and pushing the boundaries of hair artistry to create unique and eye-catching looks.Retro Summer Short Suits
The Farah Vintage 2010 Spring Line Revisits an Old FavoriteRetro Summer Fashion — Opportunity to incorporate vintage styles with a modern twist to appeal to nostalgia-seeking consumers and create new trends.Pseudo Sun Parasols
The Stingray Shade Sculpture Keeps You From Becoming a LobsterOutdoor Shade Solutions — Opportunity for companies to innovate new outdoor shading solutions that are aesthetically pleasing and easy to use.Jagged Architecture
The Factory Arts Center is at the Cutting Edge of Public StructuresYouth Recreation Centers — The rise of youth recreation centers that incorporate creative facilities such as dance studios and recording studios can serve as a disruptive innovation opportunity for the recreation industry.Mosh Pit Kicks
The Nike Rock 'N Roll Collection Will Not Be a One Hit WonderConcert-Ready Footwear — The trend of designing shoes specifically for concerts and live performances presents a disruptive innovation opportunity for footwear companies to create durable and stylish footwear that can withstand the demands of a mosh pit or crowded venue.Meat-Eating Sneakers
The Nike 2010 Spring Air Carnivore is Like a Time Machine for Your FeetRetro Footwear — The resurgence of nostalgic shoe designs presents an opportunity for brands to tap into consumers' desire for vintage styles.Q&A with Alex
What's your favorite accomplishment?
I would have to say backpacking through Europe solo. It was the hardest thing initially to jump on a plane and head for foreign lands solo but as soon as I arrived fear turned to excitement and quickly realized that this is the best way to travel. I had the time of my life and will hopefully be heading out soon again!
How do you define cool?
What usually makes a product or an idea cool is that it has a cutting edge quality to it where it grabs enough people's attention, yet also retains a certain classic quality to give it staying power. This what i find seperates a fad from a trend. A perfect example of this would be a product that has been around for years, even decades yet keeps reinventing itself to stay fresh and hip.
What is your secret to uncovering trends?
After bartending for two years in one of Toronto's hottest neighbourhoods I didnt have to look hard to find the latest trends, often they would come right up to the bar! Whether it is the latest style of jean, a rockstar beltbuckle or some new quirky cell phone accessory all I had to do was look around the restaurant and see which products would come in again and again to notice that they had eventually become full flung trends. When looking for the latest in gadgets for fashion you dont have to look much further than King West.
What do you enjoy most about Trend Hunter?
Im brand new to the site but Id have to say my favourite feature so far is seeing trends in modern art I had no idea existed.
What is your favorite trend?
I would have to say the growing popularity of micro brewed beer. 2009 seems to be the year of the independent beer with more people snatching them up at the LCBO and more and more pubs around the city featuring them on their draught taps. They are not only a refreshing alternative from the mega breweries but a great way to support local business.
How do you reset to be creative?
Going for hikes is always a sure fire way to get the creative juices flowing again whether it be through a park in the city or some offbeat trail near my hometown.
What inspires or excites you?
For me travel is always the greatest source of inspiration. A change of scenery can sometimes prvoide an infinite source for creativity.
Predict something awesome for 2020?
Summer Olympics for Toronto!