Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Sole of the OTH Shoe is Made with Recycled Tires

 - May 24, 2018
References: kickstarter
The sustainable OTH shoe model is a product that has exceeded the developer's expectations on Kickstarter. Funded at 170% in just two weeks, the offering boasts a minimalist and unisex exterior that embraces an eco-conscious approach to fashion design.

Since tires are non-biodegradable objects and are globally mass-produced, the OTH silhouette chooses to ethically handle them by incorporating them within the sole of the sustainable shoe. One tire accounts for three pairs of sneakers. With a triad of color options — White Nappa Leather, Gray Suede and Cream Nubuck, the sustainable shoe offering embodies both a timeless and elegant design, as well as a planet-friendly approach to production within the parameters of the fashion industry.