Elegant Gym Rat Editorials

The Ones 2 Watch Skipping Gym Exclusive Embraces Nostalgic Styling

Photographer Erica Fava captures the "Skipping Gym" editorial exclusive for web publication The Ones 2 Watch. The sophisticated image series is outfitted by wardrobe stylist Daria Cimoroni who hand-picks the photoshoot's nostalgic wardrobe staples.

Though it is lensed inside a gym, the photoshoot's wardrobe is anything but sporty. Its standouts include denim-on-denim ensembles and 90s inspired casuals that are nostalgic in their aesthetic.

Model Una stars in the image series that features oversized denim jackets and overall looks among other nostalgic styles. Hair and makeup for The Ones 2 Watch "Skipping GymÈ exclusive is courtesy of Grazia Carbone who creates a natural look for her model muse. Una pulls off natural red hair that is worn in loose waves and dons fresh-faced makeup looks that are bare and youthful.

Nostalgic Styling
Disruptive innovation opportunity: Explore new ways to incorporate nostalgic fashion elements into modern designs and marketing strategies.
Casual 90s Fashion
Disruptive innovation opportunity: Develop new lines of clothing that combine the comfort and style of 90s fashion with contemporary trends.
Denim-on-denim
Disruptive innovation opportunity: Experiment with innovative denim designs and unconventional pairings to create unique and trendy looks.

Sectors Adopting This

Fashion
Disruptive innovation opportunity: Integrate nostalgic fashion elements into existing product lines or create new fashion brands that cater to the growing demand for retro-inspired styles.
Photography
Disruptive innovation opportunity: Collaborate with fashion brands and stylists to create visually impactful editorials that capture the essence of nostalgia and resonate with audiences.
Beauty
Disruptive innovation opportunity: Create new makeup and hair trends inspired by the natural and youthful looks featured in the 'Skipping Gym' editorial, catering to consumers looking for effortless beauty options.
SCORE
4.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 45%
Freshness 8%