Revlon's One Step Volumizer Plus is Sleeker & More Hygienic
Laura McQuarrie — February 18, 2022 — Fashion
References: revlonhairtools & newbeauty
The best features of Revlon's viral hair dryer brush can be appreciated in a new and improved One Step Volumizer Plus version that's gentler and easier to maneuver. Complete with a series of heat settings, the hair dryer brush goes easier on strands, while ceramic coating has been implemented for the purposes of better distributing heat.
Additionally, the head of the device is now removable, which makes the unit easier to clean. The sleeker design of this next-gen hair dryer brush has been newly introduced along with a One-Step Root Booster tool that's ideal for styling shorter styles and bangs.
This styling tool promises to be just as valuable for daily use as well as it is for travel, thanks to a new suite of features.
Additionally, the head of the device is now removable, which makes the unit easier to clean. The sleeker design of this next-gen hair dryer brush has been newly introduced along with a One-Step Root Booster tool that's ideal for styling shorter styles and bangs.
This styling tool promises to be just as valuable for daily use as well as it is for travel, thanks to a new suite of features.
Trend Themes
1. Improved Hair Dryer Brushes - The constant evolution of existing hair dryer brushes with better technology and more functionality create opportunities for businesses to tap into this market and offer further innovation.
2. Removable Heads and Blades - Having parts of the tool or equipment being removable provides more convenience in cleaning and replacement, thus providing brands with an opportunity to expand their product offering and create loyal customers by emphasizing hygienic advantages.
3. Versatile Hair Styling Tools - Creating devices that can fit various uses or styles and are lightweight and easy to use are the next step in hair styling tools and allows brands to introduce their own versions to satisfy different customer needs.
Industry Implications
1. Personal Care Industry - The personal care industry wherein the hair styling category belongs continues to change with improved technology, creating disruptive opportunities for businesses to innovate or keep up with the competition.
2. Travel and Tourism Industry - By emphasizing the lightweight and portable design of the trend, hair styling tools can be marketed as must-have items for travelers and adventurers to carry with them, thereby opening a new avenue for businesses to tap into a growing industry.
3. E-commerce Industry - As online shopping continues to grow in popularity, businesses can market their hair styling products to consumers through e-commerce lists that offer better prices or bonuses to customers who purchase and start a long-lasting relationship with their brand.
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