Rocking Horse Office Chairs

The 'Sway' Office Chair Seat Enables Active Sitting During Work Days

Being that sitting is being purported by many as the new smoking, many different products are being created to help combat against sedentary lifestyles like the 'Sway' office chair seat.

Inspired by the aesthetic of a rocking horse, the 'Sway' seat is the design work of a group of students based in France including Charlotte Marie, Alix Brassart, Segolene Cassoret and Logan Hespel. The design of the seat is part of a project entitled 'Long' that is set to run for five-months.

The 'Sway' office chair seat helps to combat against the sedentary lifestyle that can come with the work culture territory. It enables sitters to rock back and forth, shift their sitting position and keep their laptop with them to stay productive.

Active Sitting
The trend of active sitting is gaining popularity as people seek to combat sedentary lifestyles, presenting opportunities for innovative seating solutions like the 'Sway' office chair seat.
Ergonomic Design
The trend towards ergonomic design in office furniture opens up opportunities for the development of innovative and comfortable seating options, such as the rocking horse-inspired 'Sway' seat.
Workplace Wellness
The growing focus on workplace wellness presents a disruptive innovation opportunity for furniture designers to create products that promote movement and improve the health and productivity of office workers, like the 'Sway' office chair seat.

Industries Being Reshaped

Furniture Design
The furniture design industry can leverage the trend of active sitting and ergonomic design by developing innovative and functional office chairs, like the 'Sway' seat.
Office Furniture
The office furniture industry can explore the trend of workplace wellness and cater to the demand for health-focused products by offering ergonomic and active seating options, such as the 'Sway' office chair seat.
Fitness and Wellness
The fitness and wellness industry can collaborate with furniture designers to create products that combine physical activity with everyday work routines, providing opportunities for products like the 'Sway' office chair seat.
SCORE
4.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 70%
Activity 62%
Freshness 8%

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