This cucumber-scented novelty eye mask from MAD Beauty takes the shape of a classical masquerade mask that adds an element of fun to a conventional beauty product. Like most eye masks, this shapely product helps to reduce puffiness and refresh a tired eye area.
Single-use face masks are only meant to be worn temporarily, but they are being introduced in a wide variety of shapes and designs to add to the experience of applying them. At the same time, wearing a shapely design like this novelty eye mask appeals to beauty consumers who love to share the treatments they try on social media, especially if they have noteworthy designs.
At the same time sheet masks have become extremely popular thanks to the influence of K-beauty, many other individually packaged skincare treatments have also become of interest to consumers who appreciate convenience.