Interactive Public Seating

Modular D & A Seating is Inviting and Fun

D & A Seating is the creation of London product designer, Assaf Israel. Basically, he wanted to improve public seating options which tend to be cramped, uncomfortable and as a consequence, uninviting. Not to mention, traditional public seating does not allow for different ways of interacting as they are usually configured so people sit next to each other.

The D&A Seating features modular units that can be arranged in many ways, including formal or informal configurations that allow people to have a friendlier experience when meeting in public. The modules come in either upholstered or polyethylene finish, and when together, they create a sort of landscape which is more of a natural environment than the traditional public seating configurations.

By the way, this design won the Assaf Israel a Saphire prize (Bezadel Academy) and “Project of the Year” (Israel Architecture magazine.)

Modular Public Seating
Modular seating solutions that allow for different configurations and interactions in public spaces.
Enhanced Comfort
Designing public seating options that prioritize comfort and invite users to stay longer.
Flexible Design
Creating seating options that can be easily rearranged to accommodate various needs and preferences.

Industries Being Reshaped

Furniture Manufacturing
Opportunity for furniture manufacturers to develop and produce modular seating solutions for public spaces.
Urban Design and Planning
Incorporating innovative seating designs into public spaces to enhance the comfort and experience of users.
Hospitality and Events
Using modular seating options in hospitality and event spaces to create more dynamic and interactive environments.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 9%
Activity 74%
Freshness 8%

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