Domino’s Japan is jumping on the pickle craze with the launch of its new Pickle Pizza.
Pickles on pizza have been having a bit of a moment lately, but this new pie takes the trend to the extreme. The pizzas starts with Domino’s signature dough, adds a layer of Camembert cheese, and then tops the whole thing off with a layer of sliced dill pickles. Aptly described as a "dedication to pickle lovers," the new pizza is actually loaded up with a whopping 1.32 pounds of pickles. And if you're so inclined, you can add even more toppings for an extra fee.
The new Pickle Pizza is available now for both pick-up and delivery, though it's only available in a 40-centimeter (15.7-inch) size, which is about the size of a large Domino’s pizza in the U.S.
Image Credit: Domino's Japan, <a rel='nofollow' href='https://hypebeast.com/2023/7/dominos-japan-pickle-pizza-info'>hypebeast</a>, <a rel='nofollow' href='https://www.dominos.jp/en/menu-pizza/2541'>dominos.jp</a>
What's Driving This Trend
- Pickle Craze on Pizzas
- Disruptive innovation opportunity: Explore unique and unusual pizza toppings to cater to adventurous eaters.
- Extreme Flavor Combinations
- Disruptive innovation opportunity: Experiment with unconventional ingredient pairings to create bold and surprising taste experiences.
- Customizable Pizzas
- Disruptive innovation opportunity: Offer a wide range of toppings and flavors to allow customers to customize their pizzas to their unique preferences.
Who This Affects Most
- Restaurant Industry
- Disruptive innovation opportunity: Collaborate with pizza chains to develop innovative and attention-grabbing pizza concoctions.
- Food Delivery Services
- Disruptive innovation opportunity: Partner with pizza delivery companies to offer exclusive and limited-time specialty pizzas.
- Food and Beverage Manufacturing
- Disruptive innovation opportunity: Develop new pizza toppings and ingredients that cater to evolving consumer tastes and preferences.
