Fall fair season is upon us and Johnny Rockets is celebrating with the launch of two fair-inspired new dishes: new Funnel Cake Fries and new Pickle Fries.
Just as the names suggest, both of the new dishes are a clever twist on your classic French fry side dish. The new Funnel Cake Fries are essentially a bite-sized version of funnel cake, featuring long strands of fried dough topped with powdered sugar, and served with a side of chocolate sauce for dipping. On the other hand, the new Pickle Fries are a tangy creation that consists of pickle spears fried until golden brown and served with a side of Ranch dipping sauce.
Both the new Funnel Cake Fries and Pickle Fries are seasonal offerings available now through December 31, 2022.
Image Credit: Johnny Rockets
Key Themes Behind This Trend
- Fair-inspired Foods
- Opportunities for creating new and unique food items that mimic fair and carnival foods.
- French Fry Alternatives
- Innovation opportunities for creating new and interesting alternatives to traditional French fries.
- Seasonal Offerings
- Creating seasonal menu items to increase brand interest and sales during specific times of the year.
Where This Applies
- Fast Food
- Fast food chains can create seasonal offerings to attract customers and increase sales.
- Snack Foods
- There is an opportunity for snack food manufacturers to create unique fair-inspired snacks that offer a twist on classic snack foods.
- Food Trucks
- Food trucks can offer fair-inspired foods as a way to differentiate themselves and create buzz among customers.
