The myAudi Sphere Showroom Celebrates the Brand's Design Process

 - Mar 6, 2017
References: benjaminhaupt & retaildesignblog.net
This myAudi Sphere showroom is not your ordinary car dealership and is a retail space that is not only inspiring, but also multifunctional. This bold car showroom spotlights the German auto manufacturers newest models while showcasing the brand's design process -- ranging from the colors and finishes it offers to buyers to the luxe lifestyle it is synonymous with.

Located in the heart of Munich, Germany, the myAudi Sphere showroom integrates sleek car models into a futuristic retail area that is equipped with digital and interactive signage. In addition to getting a chance to check out new car models, visitors can participate in a VR test drive session or can sample a craft cocktail or fine wine at the dealership's elegant bar area.