The Mtn Dew Southern Shock is a new soda from PepsiCo that is focused on delivering exceptional taste and refreshment for patrons of Bojangles. The soda is available now on-tap exclusively at participating locations and features a tropical punch-inspired flavor that is reported to pair perfectly with Southern fare. This is ideal for patrons of Bojangles who are looking to enjoy some of the brand's signature fried chicken along with their buttermilk biscuits that are made from scratch.
The Mtn Dew Southern Shock is only available for a limited time and is likely to be a hit amongst those who are looking for an alternative refreshment to enjoy with their favorite fare or as a more summery option compared to the original soda.
Image Credit: Bojangles
Key Themes Behind This Trend
- Tropical-inspired Sodas
- Create new tropical-inspired soda flavors that can be paired with different cuisines or enjoyed on their own.
- Limited Time Exclusives
- Offer limited time exclusive products to create excitement and drive sales for specific locations or events.
- Refreshing Summery Options
- Develop refreshing and seasonal beverages that provide a cool and enjoyable experience during the summer months.
Where This Applies
- Food and Beverage
- Innovate new beverage flavors and exclusives to enhance the dining experience and increase customer satisfaction.
- Restaurant and Fast Food
- Partner with beverage companies to bring limited-time exclusive drinks to attract customers and increase foot traffic.
- Hospitality and Tourism
- Introduce seasonal and refreshing beverages to hotels and resorts to enhance guest experiences and increase customer loyalty.
