Hasbro's Ms. Monopoly Gives Female Players More Money
Laura McQuarrie — September 11, 2019 — Life-Stages
For the first time ever, Hasbro is introducing a new Monopoly mascot named Ms. Monopoly, and with this character, an empowering new update to the beloved board game. In Ms. Monopoly, female players collect more money than their male counterparts when they pass "go"—women get to collect 240 Monopoly bucks and men receive the standard 200 amount. With this game, Hasbro is introducing "a fun new take on the game that creates a world where women have an advantage often enjoyed by men."
There are other notable changes to the game too, including the fact that players invest in inventions created by women rather than real estate. To further celebrate female inventors, Hasbro shared a handful of first-edition games with inspiring young women, along with more than $20,000 to put towards their bright ideas.
There are other notable changes to the game too, including the fact that players invest in inventions created by women rather than real estate. To further celebrate female inventors, Hasbro shared a handful of first-edition games with inspiring young women, along with more than $20,000 to put towards their bright ideas.
Trend Themes
1. Empowering Board Games - The trend of creating board games that empower women and girls in a male-dominated industry.
2. Gender-based Monopoly - The trend of creating gender-based Monopoly games that disrupt the traditional rules of the game.
3. Investing in Female Creators - The trend of investing in and celebrating female creators in board game design and beyond.
Industry Implications
1. Board Games - The board game industry has the opportunity to capitalize on the trend of creating more inclusive and empowering games for women and girls.
2. Gender-specific Products - The production of gender-specific products in industries such as toys and games has the opportunity to disrupt traditional gender norms and expectations.
3. Female Entrepreneurship - Investing in female entrepreneurs and creators in various industries has the potential to bring forth innovative and diverse products that can empower and inspire women and girls.
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