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Montana Meth Project

 - Apr 9, 2008
References: & adsoftheworld
Montana Meth Project has a powerful anti-Meth campaign that gives you a glimpse of how Meth (and drugs in general, really) can transform you into something awful, doing things that no normal person would do.

The most powerful shot for me is a young woman having sex for money with a blank dead look on her face and the message,"15 bucks for sex isn't normal. But on meth it is".

Other ads show a hallucinating young man picking for bugs under his skin, a guy beating an old man for money, and a friend left for dead by another meth user.

The campaign was created by Venables Bell & Partners ad agency, San Francisco, USA.

Here are more PSAs: