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Mobile Money Transfer Apps

The Western Union App Offers Customizable Monetary Transfers

— October 5, 2016 — Tech
Western Union has long been the first company people think of when it comes to money transfer services, and the company is looking to burnish its reputation in this increasingly competitive space with the launch of an innovative new money transfer app that is designed to make it easier than ever for Canadians to send money across the globe in a matter of a few minutes and a few clicks.

Available for download through the iOS and Android platforms, the Western Union money transfer app allows users to track exchange rates and fees in order to optimize their money transfer operations, while the ability to keep tabs on previous and pending transfers helps users stay in control of financial matters. What's more, the app offers users access to customer service and a global pool of Western Union agents.

The launch of the Western Union money transfer app well and truly speaks to the company's determination to embrace digital technologies to solidify its standing among Canadian individuals and businesses.
Trend Themes
1. Digital Money Transfer - The Western Union app is a disruptive innovation opportunity in the trend of digital money transfer services.
2. Mobile Banking - The Western Union app taps into the trend of mobile banking by offering users the ability to manage their money transfers on-the-go.
3. Enhanced Customer Experience - The Western Union app provides a seamless and user-friendly experience, creating an opportunity for disruptive innovation in customer service.
Industry Implications
1. Financial Services - The Western Union app brings disruptive innovation to the financial services industry by offering convenient and efficient money transfer solutions.
2. Mobile App Development - The launch of the Western Union app presents an innovation opportunity in the mobile app development industry.
3. Global Remittance - The Western Union app offers a disruptive innovation for the global remittance industry with its quick and easy money transfer capabilities.
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