Mobile Postcards

iPhone's ‘Postino' Allows Users to Send Vacation Letters

Apple has recently approved the first global iPhone application called “Postino.”

This new app allows iPhone users to send high-quality paper printed postcards worldwide for a flat rate. “Postino” is cheaper than sending a typical postcard, as it is only $1.99 for a single “virtual stamp.”

The downside to this new app is that there are less excuses for not sending postcards to friends and family while on vacation!

Implications - A large proportion of today's ever-evolving society depends on their cell and smartphones to carry out a wide range of personal and business endeavors. As businesses are able to equip these devices with more services and capabilities, the number of dependent clients will increase. A business that can provide both convenient and unusual functions will see big returns from tech-hungry clients.

Mobile Postcards
Sending postcards via mobile app provides convenience and cost-effectiveness for travelers.
Technology-driven Convenience
Businesses that offer convenient and unusual functions through smartphones will attract tech-hungry clients.
Global Print-on-demand
Increasing demand for global print-on-demand services for various purposes including personal and business communication.

Where This Applies

Mobile App Development
Developing innovative mobile apps that cater to the changing preferences of modern travelers.
Printing and Publishing
Providing print-on-demand services for postcards, greetings, and other personalized communication purposes.
Tourism and Hospitality
Integrating mobile postcard services into tourism and hospitality businesses to enhance customer experience and engagement.
SCORE
3.0 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 66%
Freshness 8%