Coexist is the first firm in the United Kingdom to offer menstrual leave to female staff members. Based in Bristol, the community interest company has predominantly women workers -- only seven of 24 are men -- and want to "tap into its employees' natural cycle to create a happier and healthier working environment." Nike also established a similar practice in 2007.
Despite crippling cramps and unbelievable pain, many women feel too ashamed to request time off and attempt to continue working. The period policy is supposed to increase productivity and instil a healthier work-life balance. The idea is giving woman time off or menstrual leave will enable them to work more flexibly and efficiently during that time of the month.