This is one of my favorite ever cover shoots from Bizarre. It surely does not get much better than softcore models-actresses posing with gorillas.
Best of all, I don't have to do any blurring as the gorilla's hands and bananas do all the work for me. Just when you think the editorial can not get any stranger, they head off to the laundromat! Awesome work.
Implications - Youth consumers are continually looking to transcend values of previous generations. their ironic humor has a penchant towards the taboo and profane. Companies looking to make in roads with this consumer base should take this into consideration when pitching products to them.
More Stats +/-
Cadbury Guerilla Marketing
Viral Wonderbra Ad
Gorilla Masked Models
Viral Commercial Sequels
Social Emoji Campaigns