Malaysian Prime Minister Datuk Seri Najib Tun Razak has gone ahead and launched an innovative and official mobile app that is designed to make it easier than ever for him to stay in touch with the public and keep them informed of his ideas, policies and reactions to different events and situations.
Available as a free download through both the iOS and Android platforms, the Malaysian Prime Minister's app offers users handy redirection to all of his social media accounts including Facebook, Twitter and Flickr as well as his personal blog. The app also invites users to take part in polls, helping them feel like they're having a hand in the decision-making process in the highest level of government.
By creating an app to connect with the public, the Malaysian Prime Minister is making innovative use of smartphone technology to help the public feel involved in the democratic process.
What's Driving This Trend
- Connective Politician Apps
- Politicians are leveraging smartphone technology to promote transparency and increase public involvement in decision-making.
- Government Engagement Platforms
- Government leaders and representatives can utilize mobile apps and social media platforms to establish a direct line of communication with citizens.
- Public Opinion Polling
- Apps that offer public opinion polls can be used as a data-driven approach to assess the public's opinions and feelings about government policies and decisions.
Who This Affects Most
- Politics
- Politicians and government officials can use apps and social media to engage directly with constituents.
- Mobile App Development
- There is an opportunity for developers to create similar apps for other politicians and government officials worldwide.
- Public Opinion Research
- The use of apps for public polling can revolutionize how governments obtain feedback from the public on decisions and policies.
