New Republique's Chrome Extension Helps 'Make the Logo Bigger'
Laura McQuarrie — August 14, 2014 — Art & Design
References: newrepublique & creativecriminals
"Make the logo bigger" is one of the most frequent requests that designers, studios and agencies get from their clients. As a solution to this simple issue, New Republique created a Google Chrome extension that will save both sides the trouble of having to deal with this issue.
Rather than scrambling at the last minute to change the size of a logo, the Make the Logo Bigger extension takes care of it for you or your clients, instantly allowing you to size up a logo without a lot of additional hassle. Since this is an issue that many designers encounter on a daily basis, this is a clever (and slightly snarky) way to patch up this issue with a quick fix and make sure that client logos are always more than visible when they need to be.
Rather than scrambling at the last minute to change the size of a logo, the Make the Logo Bigger extension takes care of it for you or your clients, instantly allowing you to size up a logo without a lot of additional hassle. Since this is an issue that many designers encounter on a daily basis, this is a clever (and slightly snarky) way to patch up this issue with a quick fix and make sure that client logos are always more than visible when they need to be.
Trend Themes
1. Logo Enlargement Technology - New Republique's Chrome extension demonstrates the demand for tools that simplify logo resizing and customization.
2. Client-driven Design - The frequent request to 'make the logo bigger' highlights the need for designers to prioritize client preferences and adapt to their specific requirements.
3. Streamlined Workflow Solutions - The Make the Logo Bigger extension exemplifies the potential for innovative tools that save time and effort by automating common design tasks.
Industry Implications
1. Graphic Design - The logo enlargement trend presents an opportunity for graphic design companies to develop software or extensions that optimize logo resizing processes.
2. Marketing and Advertising - Marketing and advertising agencies could explore incorporating logo enlargement tools into their workflow to better fulfill client requests and streamline design iterations.
3. Technology - The development of browser extensions like Make the Logo Bigger highlights the potential for technology companies to create innovative solutions that enhance design capabilities.
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