MAC Cosmetics recently announced the launch of a new rewards program called 'MAC Select.' If you're an avid makeup fan, the new program could help you get more bank for your buck.
MAC Select is a loyalty program that consists of three tiers dubbed Seduced, Devoted and Obsessed. Where each customer falls on these tiers depends on how much they spend online per calendar year. For those who spend less than $150, MAC Select allows them to access limited-edition products, samples, an annual gift and free standard shipping. For those who spend more than $150, special perks include free two-day shipping, the same annual gift and early access to new collections. Finally, those who spend more than $500 have access to all the same rewards as well as a deluxe annual gift and two complimentary makeovers.
Following in the footsteps of other companies, MAC's new loyalty program helps to increase brand interaction.