Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Learn why 97% of people rate it "the best innovation conference ever".
1-Day Innovation Events
Explore our 2019 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.

20 Premium Loyalty Programs

From Rewarding Hotel Apps to Data-Driven Retail Rewards

— May 27, 2016 — Marketing
In recent years, premium loyalty programs have become a popular way for established brands to connect with their most valued customers. Instead of merely rewarding customers with discounts and freebies, many of these programs offer creative perks that ensure customers will keep coming back.

Some of the most innovative reward programs are offered by hotel brands interested in securing repeat business. For instance, the Spanish hospitality chain IBEROSTAR rewards guests with perks such as VIP check-ins, exclusive dinners and private airport transfers. Similarly, the Hilton HHonors program allows guests to exchange points for experiences such as meeting a favorite performer or traveling to a dream destination.

Beyond the hospitality industry, a number of fashion brands are also beginning to offer premium loyalty programs. Such programs are particularly important to luxury brands that want to keep their biggest-spending customers loyal. Some of the fashion brands now offering perks to repeat customers include Neiman Marcus, Holt Renfrew and the online retailer Ever-Pretty.
5
Score
Popularity
Activity
Freshness
20
Upgraded Hotel Points Programs
Upgraded Hotel Points Programs
Hilton's New Bonus Promotion Offers Double Points For Hotel Stays
<
19
Travel Reward-Optimizing Services
Travel Reward-Optimizing Services
RewardStock Recommends Smart Ways For You To Accumulate Rewards
<
18
Limitless Travel Reward Cards
Limitless Travel Reward Cards
BankAmericard's Travel Rewards Credit Card Offers Unlimited Points
<
17
Review-Rewarding Dress Stores
Review-Rewarding Dress Stores
The New Ever-Pretty Website Lets You Win Points For Leaving Reviews
<
16
Reward-Maximizing Hotel Promotions
Reward-Maximizing Hotel Promotions
This Loyalty Program Allows Guests to Earn Extra Points
<
15
Direct Travel Booking Perks
Direct Travel Booking Perks
The Marriot Rewards Program Offers Points For Direct Booking Activity
<
14
Profitable Points Transfer Programs
Profitable Points Transfer Programs
The Chase Ultimate Rewards Program Offers Air Travel Rewards
<
13
Agent Appreciation Travel Rewards
Agent Appreciation Travel Rewards
Karisma Hotels' Initiative Helps Travel Agents Win Luxury Points
<
12
Exclusive Agent Rewards
Exclusive Agent Rewards
ITC Luxury Travel's Agent Rewards Include Mystery Getaways and VIP Meals
<
11
Hospitable Reward Programs
Hospitable Reward Programs
Kimpton's Unique Hotel Loyalty Program Offers Personalized Incentives
<
10
Discount-Focused Loyalty Programs
Discount-Focused Loyalty Programs
The New RH Membership Program Offers A Variety Of Privileges
<
9
Premium Rideshare Loyalty Promotions
Premium Rideshare Loyalty Promotions
Uber is Offering Loyalty Rewards for UberBLACK Customers
<
8
Badge-Earning Travel Programs
Badge-Earning Travel Programs
The 'TrueBlue Badges' Programs Rewards Members for Air Travel
<
7
Hotel Loyalty Program Perks
Hotel Loyalty Program Perks
Hilton HHonors is Offering 30% Discounts Exclusively for Members
<
6
Branded Makeup Loyalty Programs
Branded Makeup Loyalty Programs
The 'MAC Select' Rewards Program Offers Special Perks for Shoppers
<
5
Rewarding Hotel Apps
Rewarding Hotel Apps
The Marriott Uses Hotel Beacon Technology to Personalize Experiences
<
4
Personalized Hotel Loyalty Programs
Personalized Hotel Loyalty Programs
IBEROSTAR's Superfan Program Rewards Extremely Loyal Guests
<
3
Data-Driven Retail Rewards
Data-Driven Retail Rewards
The Neiman Marcus InCircle Membership is Driven by Consumer Behavior
<
2
Experiential Rewards Programs
Experiential Rewards Programs
Holt Renfrew Icon Privileges Earns Experiences Rather Than Points
<
1
Luxury Car Washes
Luxury Car Washes
Prime is Positioning Itself as the 'W Hotel of the Carwash World'
<