Low-Sugar Greek Yogurts

'Two Good' Introduces Low-Fat Greek Yogurt with 12 Grams of Protein

Danone North America is now introducing 'Two Good' as a new low-fat Greek yogurt from Light & Fit that boasts just two total grams of sugar, 12 grams of protein and 80 calories per each 5.3-ounce serving. The Two Good yogurt products are made through a unique, patent-pending straining and batching process that removes the sugar from milk, with the brand noting "Two Good Greek yogurt has 85% less sugar than average yogurts."

Two Good yogurts boast a rich and creamy texture that is enhanced by a range of simple fruit flavors like peach, strawberry and blueberry, as well as other classics like vanilla.

Two Good is low-glycemic and diabetic-friendly, plus it is Non-GMO Project verified and made with milk from cows that eat Non-GMO Project verified feed.

Low-sugar Yogurt
The introduction of 'Two Good' low-fat Greek yogurt with just two grams of sugar presents an opportunity for companies to develop and market healthier yogurt options.
High-protein Yogurt
The emphasis on 12 grams of protein in 'Two Good' yogurt highlights the potential for companies to tap into the demand for high-protein dairy products.
Alternative Sweeteners
The unique straining and batching process used by 'Two Good' to remove sugar opens up possibilities for companies to explore alternative sweeteners in yogurt production.

Industries Being Reshaped

Dairy
The introduction of 'Two Good' low-sugar Greek yogurt presents a disruptive innovation opportunity for the dairy industry to reformulate products to meet consumer demands for healthier options.
Health and Wellness
The focus on low-sugar and high-protein yogurt in the 'Two Good' product line gives the health and wellness industry a chance to promote and develop healthier yogurt choices for consumers.
Food Manufacturing
The use of a patent-pending straining and batching process to create low-sugar yogurt provides an opportunity for the food manufacturing industry to explore innovative production methods for healthier dairy products.
SCORE
4.8 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 61%
Activity 74%
Freshness 8%

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