Pro Wrestler-Crafted Sandwiches

Amy Dumas Helped Create the New #414 Litacanrana Sandwich

Ike’s Love & Sandwiches recently teamed up with Amy Dumas – one of the greatest female wrestlers of all time – to craft the delicious new #414 Litacanrana sandwich.

The #414 Litacanrana sandwich is a vegan-friendly sandwich that's bursting with flavor. Dumas, who is known professionally as Lita, is a proud vegan and a hardcore professional athlete. Lita was already a fan of Ike’s Love & Sandwiches because of its many vegan and vegetarian options, and now there will be one that bears her name.

The #414 Litacanrana sandwich is made with vegan chicken, vegan cheese, wasabi mayo, mushrooms, and Ike’s Teriyaki Sauce. As for the '414,' the number is a reference to her birthday, April 14th. As Lita says of the collaboration, “Ike’s Sandwiches are amazing. You can taste the love in every sandwich. I was so excited to work with Ike and create something vegan, tasty, and all mine. I loved this sandwich so much that I named it after my signature move.”

Image Credit: Ike’s Love & Sandwiches

Athlete Collaboration
There is an opportunity for businesses to partner with athletes to create new and unique products that appeal to their fans.
Vegan Fast Food
Expanding vegan options in fast food can attract a wider customer base and appeal to those looking for more environmentally conscious options.
Personalized Menu Items
Creating unique menu items with input from celebrities or well-known figures can generate excitement and attract new customers.

Sectors Adopting This

Fast Food
Fast food restaurants can leverage athlete collaborations and vegan options to differentiate their product offerings from competitors.
Celebrity Endorsement
Opportunities exist for businesses in the food industry to collaborate with celebrities and create personalized products that drive interest and generate buzz.
Vegan Food
Businesses in the vegan food industry can use collaborations with athletes or celebrities to create new products and attract a wider demographic of customers.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 13%
Activity 29%
Freshness 15%