From plaid and neon to fanny packs, 90s nostalgia is back, and thanks to Hotels.com's new Lisa Frank Flat, you can relive all the '90s glory. The extraordinary hotel room boasts technicolor rainbows across nearly every surface from the wall mural to the curtains and bedsheets.
Guests of the Lisa Frank Flat will also be wardrobed in luxuriously Lisa Frank sleepwear that features an eye mask, a slipper set, and a robe for each guest. Moreover, writing letters to your best friends will be a breeze thanks to the Lisa Frank stationery design space which includes markers, pencils, folders, and more.
Guests can officially book a stay at the Lisa Frank Flat starting on October 11th until October 27th for $199 USD a night.
Why This Trend Is Growing
- 90s Nostalgia
- An emerging trend of incorporating '90s aesthetics and themes into various products and services, including hotel rooms, presents opportunities for brands to tap into the nostalgia of millennial and Gen Z consumers.
- Themed Experiences
- The rise of themed hotel rooms, such as the Lisa Frank Flat by Hotels.com, showcases the market demand for unique and immersive experiences, enabling businesses to create memorable and Instagrammable spaces.
- Branded Collaborations
- Partnerships between well-known brands, like Hotels.com and Lisa Frank, offer new avenues for cross-promotion and demographic expansion, demonstrating the potential for mutually beneficial collaborations in the hospitality industry.
Industries Being Reshaped
- Hospitality
- Hotels.com's Lisa Frank Flat highlights the potential for hotels and accommodations to create themed rooms and experiences that cater to specific consumer interests, attracting new customers and driving brand loyalty.
- Fashion
- The Lisa Frank sleepwear collection, featuring eye masks, slippers, and robes, taps into the demand for nostalgic fashion items, providing opportunities for brands to capitalize on the '90s revival trend.
- Stationery
- The Lisa Frank stationery design space, complete with markers, pencils, and folders, demonstrates the potential for incorporating nostalgic designs into stationery products, appealing to consumers seeking unique and visually stimulating writing materials.
