To mark International Coastal Cleanup Day on September 19th, Vital Choice Wild Seafood & Organics is introducing a limited-edition bracelet crafted from salvaged fishing nets. The bracelets not only help to clean up the ocean itself but aid in supporting the CoastSavers organization, which leads dozens of beach clean-ups multiple times a year across the Pacific Northwest.
Each special Coastal Clean-Up Relief bracelet represent a pound of commercial fishing nets and line being removed from the oceans, bringing awareness to a material that's said to make up almost half of the debris in the Great Pacific Garbage Patch according to the World Wildlife Fund.
The colorful $20 bracelets are exclusively available in September and help to support the lives of fish, sea turtles, seabirds and more.
Image Credit: Vital Choice Wild Seafood & Organics
What's Driving This Trend
- Upcycling Salvaged Fishing Nets
- There is an opportunity for companies to create products, such as jewelry, from salvaged fishing nets to reduce ocean pollution and raise awareness.
- Supporting Environmental Organizations
- Companies can offer products that support environmental organizations, providing consumers with a way to give back while making a purchase.
- Single-use Plastic Alternatives
- As awareness of ocean pollution grows, there is an opportunity for companies to innovate and create sustainable alternatives to single-use plastics.
Who This Affects Most
- Fashion and Accessories
- The fashion and accessories industry can create upcycled products to reduce pollution and support environmental organizations.
- Seafood and Organics
- Companies in the seafood and organics industry can support environmental organizations and create products that raise awareness of ocean pollution.
- Packaging and Plastics
- The packaging and plastics industry can work towards creating sustainable alternatives to single-use plastics and reducing ocean pollution.
