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Frosty Search Engine Features

The 'Let It Snow' Google Easter Egg Creates a Web-Surfing Whiteout

— December 19, 2011 — Marketing
If you are a fan of frigid temps and love all the cold white stuff that comes a lot with the winter season, the 'Let it Snow' Google Easter Egg will bring cast a stormy spell over your computer screen.

The Google Easter Egg concept is that the dynamic web domain has sprinkled hidden treats all over their search engine to surprise and satisfy users. When you type "let it snow" into the Google site search spot, along with the standard results page you will notice your screen begin to fall under a flurry of flakes. It will fog right up with frost until you can actually etch in designs or wording using your cursor like you would normally with your finger on cold glass.

The Let it Snow Google Easter Egg even comes complete with an instant Defrost button to clearly make it the coolest festive search engine feature!
Trend Themes
1. Easter Egg Features - Opportunity for businesses to incorporate hidden surprises or treats in their products/services to surprise and engage users.
2. Interactive Visual Effects - Potential for businesses to enhance user experience by incorporating interactive visual effects, such as falling snow or frost.
3. Festive Search Engine Features - Chance for businesses to create seasonal or holiday-themed features to add a touch of excitement to their websites or applications.
Industry Implications
1. Search Engine Technology - Disruptive innovation opportunity for search engines to develop unique and engaging features that go beyond traditional search functionalities.
2. Web Design - Opportunity for web designers to incorporate interactive visual effects and Easter eggs to create more interactive and enjoyable online experiences for users.
3. Marketing and Advertising - Opportunity for marketing and advertising professionals to leverage festive and interactive features to capture users' attention and create memorable brand experiences.
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