VR headsets like Vive and Oculus Rift are respectively priced around $800 and $600, however the Lenovo VR that was featured at CES 2017 is said to retail for just $400.
In addition to being substantially more affordable than its competitors, the headsets are more lightweight and comfortable than many of the other models that have been seen in the past. The company manages this by covering the inside of the device with soft modular padding that doesn't put unnecessary pressure on one's face.
In addition, Lenovo VR has an knob that allows it to be easily adjusted to ensure the perfect fit. Built for the Windows Holographic, a mixed-reality platform that will reportedly become widely available in 2017, the Lenovo VR is one of the fist of its kind.
Key Themes Behind This Trend
- Affordable VR Headsets
- Disruptive innovation opportunity: Develop affordable VR headsets that can compete with higher-priced competitors.
- Lightweight VR Headsets
- Disruptive innovation opportunity: Create lightweight and comfortable VR headsets with soft modular padding and adjustable knobs.
- Windows Holographic VR
- Disruptive innovation opportunity: Build VR headsets powered by the Windows Holographic platform for mixed-reality experiences.
Where This Applies
- Virtual Reality
- Disruptive innovation opportunity: Revolutionize the virtual reality industry by introducing affordable and lightweight headsets.
- Consumer Electronics
- Disruptive innovation opportunity: Disrupt the consumer electronics market by offering virtual reality headsets with enhanced comfort and adjustability.
- Software Development
- Disruptive innovation opportunity: Develop software and applications for VR headsets that leverage the Windows Holographic platform for mixed-reality experiences.
