Pico de Gallo usually goes well with chips, but this new Lay's chips flavor saves you the trouble of having to do any salsa-scooping. As described on the chip bag itself, the new flavor was inspired by one of Lay's own employees, Samuel Oliveros.
Traditionally, pico de gallo is made up from freshly chopped tomato, onions and chili peppers, so these chips naturally have a bit of a spice to them, which you might be able to figure out from the slightly red coloring that coats the potato chips. The chips are made with ingredients like pico de gallo seasoning, tomato powder, cilantro, sour cream and paprika and although it wouldn't likely have the same freshness as a newly made batch of pico de gallo would, this flavor does sound pretty intriguing.
Salsa-Flavored Potato Chips
More Stats +/-
Cheeky Mixed-Medium Illustrations
Chunky Gourmet Potato Chips
Hipster Chip Branding
Potato Chip Mug Mats
Snack Sac Staplers
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.