Santitas and FritoLay have announced a new cilantro-lime flavored chip that is available now.
The 'Santitas Cilantro Lime' tortilla chip is a bold new flavor inspired by authentic Hispanic flavor palettes and cuisines. Santitas chips are made of tough, strong-flavored corn and are covered in just the right amount of seasoning. On top of this, Santitas chips are not too oily making them a good snack for at home or grab-and-go. If you choose to snack at home, Santitas chips pair well with salsa or guacamole, making them excellent party snack options.
Despite the popularity of Santitas, the tortilla chip snacks maintain a low price point of $2.29, meaning they are both high-quality and extremely affordable. Santitas Cilantro Lime chips are available at many retailers across the United States.
Image Credit: Santitas
What Makes This Trend Stand Out
- Hispanic Flavored Chips
- There is an opportunity for other snack brands to create their versions of Hispanic-inspired tortilla chips, introducing new flavors and spices to appeal to the consumer market.
- Healthy Snacking Trends
- There is an opportunity to capitalize on the popularity of healthy snacking, creating more low-oil, low-salt and low-carb chips.
- Snack Pairing Option Trend
- Companies can create more complementary food pairing options like Salsa and Guacamole to promote increased consumption of their snacks.
Sectors Adopting This
- Food Manufacturing
- Other companies in the food manufacturing industry can introduce new flavors and varieties of chips that will be affordable for consumers.
- Hispanic Food Industry
- The Hispanic food industry can partner with snack brands to create healthy and affordable snacks in a variety of Hispanic-inspired flavors.
- Retail Industry
- Retail stores can target the health-conscious market by promoting low-salt, low-carb, and low-oil snacks on their shelves.
