La Bouche Rouge Uses Refillable Cases & Avoids Micro-Plastics
Laura McQuarrie — October 22, 2020 — Fashion
References: laboucherougeparis & wallpaper
La Bouche Rouge is introducing a fully sustainable makeup range that's all-natural, cruelty-free, aesthetically pleasing and free of micro-plastics. While products like the Le Serum Noir mascara are packaged in recycled glass containers, the Universal Compact is a versatile piece made from recycled metal and upcycled leather—and it can be filled with powders, bronzers, highlighters or eyeshadows from the brand.
The sustainable brand got its start years ago with lipsticks and it has since expanded into other products, helping consumers clean up their makeup bags and cabinets with mindfully formulated and packaged products. As the products have been in the works for years, the designs were intentionally created to be timeless, high-quality and long-lasting.
Image Credit: La Bouche Rouge
The sustainable brand got its start years ago with lipsticks and it has since expanded into other products, helping consumers clean up their makeup bags and cabinets with mindfully formulated and packaged products. As the products have been in the works for years, the designs were intentionally created to be timeless, high-quality and long-lasting.
Image Credit: La Bouche Rouge
Trend Themes
1. Sustainable Beauty Collections - Other beauty brands can follow La Bouche Rouge's lead and offer refillable and sustainable packaging for their cosmetic products.
2. Micro-plastic Free Products - There is an opportunity for other companies to develop makeup products that are also free of micro-plastics to reduce their impact on the environment.
3. Versatile Makeup Containers - Developing customizable makeup containers like La Bouche Rouge's Universal Compact offers a unique selling point to beauty brands.
Industry Implications
1. Cosmetic Industry - With growing consumer awareness for sustainability, cosmetics companies must consider introducing more sustainable and eco-friendly practices in their products and packaging.
2. Fashion Industry - With La Bouche Rouge's upcycling techniques and use of recycled materials, fashion brands can also explore the use of sustainable materials and practices in their products.
3. Personal Care Industry - As consumers become more environmentally conscious, personal care companies can look into introducing sustainable packaging and all-natural, cruelty-free products like La Bouche Rouge.
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