Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Kleenex Pocket Packs are Promoted With Caring Social Media Ads

 - Sep 14, 2015
References: facebook & prnewswire
A newly released line of Kleenex Pocket Packs is being promoted in a caring and compassionate way -- an engaging social media campaign that follows up the brand's 'Time for a Change' commercial series.

Suggesting that Kleenex is always there "whenever someone needs one," the brand has created a series of social media posts, featured on its Facebook page, that celebrate the beauty of sharing. Adorned with quotes like "I always carry Kleenex so I can share wherever I am," this Kleenex Pocket Packs campaign illustrates the power that the recognizable tissue brand possesses.

What may seem like a small gesture -- sharing a tissue with someone who needs it -- can ultimately be viewed as a compassionate act is more meaningful than one may think.