Hooghoudt's Zero Zero 24 is a new, alcohol-free juniper "spirit" that reinterprets Rijke Jenever No 24, a recipe from Hooghoudt in 1914. The herb distillate features ingredients like juniper, elderflower and lavender and was created for "the moments when alcohol has no place at the table." The product is said to have a fresh and floral scent with notes that are citrusy and spicy, as well as a taste that's well-balanced.
The non-alcoholic spirit is said to be best enjoyed with sparkling water or tonic and gives Hooghoudt the chance to connect with consumers who are deciding not to drink for one reason or another, yet are uncompromising when it comes to the flavor experiences they're willing to settle for.
Image Credit: Hooghoudt