The John Ledden 'BoatHouse' Updates Chatham Area Rowing Association Digs

 - Oct 17, 2010   Updated: Jun 7 2011
References: wix & behance.net
Most boathouses are known for their traditional aesthetic, especially on the East Coast; the John Ledden 'BoatHouse' above, however, is a state-of-the-art facility designed for the Chatham Area Rowing Association. It's outfitted with an observation deck, modern locker rooms, a kitchen and common room, a two-bay storage room, a repair area and an observation deck.

See more conceptual shots of the John Ledden 'BoatHouse' above.

Implications - This particular example proves that even time-honored traditions can get a modern upgrade in convenience. North American consumers have become overwhelmingly accustomed to products being easy-to-use and, as such, any technological improvement that can be made to an existing product is expected to be improved upon. Enterprises can potentially spawn based solely on the concept of improving existent products.