Since red meat gets a bad rap in terms of health, it's no surprise that there are better options out there for a jerky meat snack. One alternative thing to snack on is Otuna's line of tuna jerky, which is made from 100% tuna fish rather than beef. The products offerings from Otuna include Tuna Jerky and Premium Tuna Jerky, which is differentiated by the image of a colored ribbon on the packaging.
The savory snack is packaged in a similar way to traditional beef jerky, with a small cutout that reveals the meat snack inside. On the outside, the protective packaging pouch designed by Thailand's Kingkong Bangkok Co. takes inspiration from fish scales to create a colorful pattern made up of small fish silhouettes.
What's Driving This Trend
- Fish Jerky
- Fish-based jerky as an alternative to traditional beef jerky
- Healthy Snacks
- Increasing demand for healthier snack options
- Alternative Proteins
- Growing interest in alternative sources of protein
Who This Affects Most
- Seafood
- Opportunity for seafood companies to expand into the snacks market
- Healthy Food
- Health food companies can leverage growing demand for healthier snack options
- Food Packaging
- Packaging companies can innovate with fish scales-inspired packaging designs for fish jerky snacks
