To remind you how wired your headphones are, the Jabra HALO 'Free Your Dance' website asks you to get up and dance with their harem pant-wearing instructor Roger.
Roger puts on a cool pair of the Jabro HALO wireless headphones and begins to do a little jig. He invites you to turn your webcam on and join him as you wear the headphones that are plugged into your computer. The Jabra HALO 'Free Your Dance' is a very cool interactive site that uses action to show just how much better wireless headphones are.
Key Themes Behind This Trend
- Wireless Headphones
- Opportunity to innovate wireless headphone technology and design for improved user experience
- Interactive Advertising
- Opportunity to explore more interactive advertising campaigns that engage with the audience on a personal level
- Virtual Fitness
- Opportunity to create virtual fitness experiences that incorporate technology for a more immersive and interactive workout
Where This Applies
- Audio Equipment
- Disruptive innovation opportunity to create high-quality wireless headphones with unique and innovative features
- Marketing and Advertising
- Disruptive innovation opportunity to create engaging and interactive advertising campaigns for brands and products
- Fitness and Wellness
- Disruptive innovation opportunity to incorporate technology into fitness and wellness industries for a more immersive and interactive experience
