Rustic Recycled Designs

Ivan Christianto Gives Discarded Items a Second Chance to Make an Impact

Thrifty designer Ivan Christianto breathes new life into discarded items by transforming forgotten castaways into relevant and evocative pieces of decor. Christianto and his crafty firm Ceha Ideatorium revamped the Resto restaurant in Jakarta by converting yesterday's trash into tomorrow's style. Imaginative and unexpected, the work of Christianto and his team defies logic and challenges our perception of everyday items.

The Resto restaurant is tastefully accented with everything from discarded water jugs to a 55-gallon drum. The eatery is now made up of sixty-five percent recycled materials and re-purposed objects. The results of this dramatic choice of decor is a series of clever geometric designs that give the restaurant stylistic boost that hungry dinners are sure to appreciate.

By giving these items a renewed sense of purpose Christianto is not just helping the environment, he is also opening our eyes to a world of design possibilities that are usually condemned to the junkyard. Encouraging us to make treasure out of our trash, Christianto has a carved a comfortable niche for himself in the bloated and often restrictive market of interior design.

Upcycling Decor
Disruptive innovation opportunity in repurposing discarded items into stylish and eco-friendly decor.
Eco-friendly Design
Disruptive innovation opportunity in creating stylish and sustainable designs using repurposed materials.
Geometric Decor
Disruptive innovation opportunity in using clever geometric designs to elevate decor and reduce environmental impact through upcycling.

Industries Being Reshaped

Interior Design
Disruptive innovation opportunity to offer eco-friendly design solutions that utilize repurposed materials.
Sustainable Restaurants
Disruptive innovation opportunity to reduce environmental impact and attract conscientious customers by incorporating upcycled decor and furniture into restaurant design.
Eco-friendly Products
Disruptive innovation opportunity to create and market sustainable and stylish decor and furniture made from upcycled materials.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 61%
Activity 13%
Freshness 8%

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