Waldorf Astoria Beijing's Into Deep Space Afternoon Tea is Immersive
Laura McQuarrie — July 29, 2019 — Lifestyle
References: waldorfastoria & prnewswire
Into Deep Space is an interactive and immersive new afternoon tea experience at Waldorf Astoria Beijing that invites people to explore the world beyond Earth through 3D projections. In collaboration with creative company SELETTI, Waldorf Astoria Beijing is offering this immersive experience for a limited time this summer and fall.
The traditional afternoon tea experience is upleveled by 3D projections that take inspiration from space travel. Guests can expect to be treated to themed refreshments like the Apollo 16 Wagyu Katsu Sandwich on Milk Bread, the Meteorite Crystal Rock Lychee Mousse, the surprise-filled Mysterious Asteroid Ball and the color-changing non-alcohol cocktail Interstellar.
The 3D projections that are shown during the afternoon tea event are dictated by the temperature of the drinks—Mars appears during the enjoyment of hot drinks and visuals of planets like Mercury and Neptune accompany iced beverages.
The traditional afternoon tea experience is upleveled by 3D projections that take inspiration from space travel. Guests can expect to be treated to themed refreshments like the Apollo 16 Wagyu Katsu Sandwich on Milk Bread, the Meteorite Crystal Rock Lychee Mousse, the surprise-filled Mysterious Asteroid Ball and the color-changing non-alcohol cocktail Interstellar.
The 3D projections that are shown during the afternoon tea event are dictated by the temperature of the drinks—Mars appears during the enjoyment of hot drinks and visuals of planets like Mercury and Neptune accompany iced beverages.
Trend Themes
1. Interactive Tea Experiences - Using 3D projections to enhance the traditional afternoon tea experience by creating an immersive and interactive environment.
2. Themed Refreshments - Creating themed refreshments that are inspired by space travel, adding an element of novelty to the dining experience.
3. Temperature-based Projections - Using the temperature of drinks to trigger specific 3D projections, enhancing the visual experience for guests.
Industry Implications
1. Hospitality - Hotels and resorts can incorporate 3D projections and interactive elements into dining experiences to create unique and engaging offerings for their guests.
2. Food and Beverage - Restaurants and cafes can explore themed refreshments and specialty cocktails inspired by different concepts, such as space travel, to attract customers seeking novel dining experiences.
3. Augmented Reality - Companies working in the field of augmented reality can develop technologies and tools to create temperature-based projections that respond to real-time data, opening up new possibilities for interactive experiences.
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