Earlier this month, Emirates announced that the Dom Pérignon Vintage 2005 and the Dom Pérignon Vintage Rosé 2003 will now be a part of its inflight menu on select routes.
This new addition is thanks to a partnership between Emirates and Dom Pérignon's Pascal Tingaud, who applies his knowledges as a two-Michelen star chef as the Chef de Cuisine for the brand.
In addition to serving the exclusive vintages, the champagnes will be served to first class customers as pairings with items like canapés of Cured duck with saffron poached peach, a charcoal-topped cracker topped with ash goat’s cheese and quince jelly, and a sesame-coated tuna fish served with a spicy wasabi mayonnaise. Now that so many food and wine pairings have been trialed, it has become a staple in luxury dining services.
Why This Trend Is Growing
- Inflight Champagne Pairings
- Emirates introduces decadent champagne pairings to its inflight menu for select routes, signaling an opportunity for luxury airlines to offer more exclusive dining experiences
- Luxury Food and Beverage in Air Travel
- With Emirates collaboration with Dom Pérignon, the trend of luxury dining and beverage experience in air travel is on the rise, providing an opportunity for airlines to create more exclusive partnerships with renowned chefs and beverage brands
- Personalized Dining in Air Travel
- Luxury airlines offering personalized dining experiences to their customers, like Emirates' pairing of canapés and champagne, will be a trend in the future of air travel
Industries Being Reshaped
- Airline Industry
- Luxury dining and beverage experiences are becoming a staple in air travel, providing opportunities for airlines to collaborate with well-known chefs and beverage brands, and set themselves apart from competitors
- Food and Beverage Industry
- Collaborations between airlines and renowned chefs and beverage brands offer opportunities for the food and beverage industry to expand their reach, and offer a unique eating experience to a wider audience
- Hospitality Industry
- Personalized dining experiences and luxury services, like those offered by Emirates on select routes, will be a trend in the future of air travel, and an opportunity for the hospitality industry to expand its reach into high-end dining experiences
