The IMWELL Roasted Sweet Potato Bars are a delicious, complex carbohydrate-rich snack that offers a nutritionally dense option for consumers to incorporate into their lunches or backpacks. The bars are crafted with 100% natural sweet potatoes with no preservatives in the mix and are thus high in antioxidants, beta carotene, vitamins and minerals. Low in sodium, the bars have a fat-free profile that is also gluten-free and cholesterol free.
The IMWELL Roasted Sweet Potato Bars come individually packaged for easy portability and are part of a larger movement towards naturally formulated snack options. The bars feature 80-calories per bar, which positions them well as being light enough to not leave the person feeling too full but also substantial enough to stave off hunger.
Why This Trend Is Growing
- Naturally Formulated Snacks
- Opportunity for food companies to create more nutritionally-dense, natural snack options to cater to health-conscious consumers.
- Complex Carbohydrate-rich Snacks
- Opportunity for sports nutrition brands to create complex carbohydrate-rich snack alternatives for athletes.
- Individually Packaged Snacks
- Opportunity for snack companies to create on-the-go snack options for busy consumers.
Industries Being Reshaped
- Food
- Food companies can incorporate more complex carbohydrate-rich and naturally formulated snack options to attract health-conscious consumers.
- Sports Nutrition
- Sports nutrition brands can create complex carbohydrate-rich snack alternatives for athletes looking for high-performance snacks.
- Packaging
- Snack companies can create new and innovative packaging options for on-the-go snack options.
