Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

IMAX and Cineplex are Bringing Their Immersive Experiences to Canada

 - Nov 8, 2017
References: imaxvr.imax & imax
IMAX and Cineplex previously opened VR gaming centers in Shanghai, Los Angeles, and New York, and are now expanding to Canada as well, with new locations set to open up in Toronto's Cineplex Odeon Eglinton Town Centre Cinemas, and Regina's Cineplex Cinemas Normanview.

At these locations, consumers will be able to take part in what IMAX and Cineplex are calling a "a mind-shattering VR experience with insanely immersive visuals and 360 sound that will launch you and your friends into virtual worlds more realistic than anything you've ever imagined."

As consumers are seated into pods within a theater, the gaming experience maintains a community element, all while allowing each player to fully immerse themselves into an alternative universe that they can explore and interact with.