IMAX and Cineplex previously opened VR gaming centers in Shanghai, Los Angeles, and New York, and are now expanding to Canada as well, with new locations set to open up in Toronto's Cineplex Odeon Eglinton Town Centre Cinemas, and Regina's Cineplex Cinemas Normanview.
At these locations, consumers will be able to take part in what IMAX and Cineplex are calling a "a mind-shattering VR experience with insanely immersive visuals and 360 sound that will launch you and your friends into virtual worlds more realistic than anything you've ever imagined."
As consumers are seated into pods within a theater, the gaming experience maintains a community element, all while allowing each player to fully immerse themselves into an alternative universe that they can explore and interact with.
Expanded VR Gaming Centers
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Multi-Sensory Tech Showcases
VR Horror Cinema Pop-Ups
Entertaining Virtual Reality Trilogies
Supermarket Entertainment Centers
Haunting VR Elevators