American software company IdeaNova has launched 'WeWatch,' a new Inplay feature that allows airline passengers to watch movies or shows together while in flight. The new feature will even let customers check out what other passengers are watching and communicate via a unique chat system.
The aim of 'WeWatch' is to keep passengers feeling connected, even if they are unable to sit together. In addition, it adds a new social dynamic to the experience of catching a flight as passengers will be able to sync up and chat with one another while in the air.
"Our new feature, WeWatch allows for synchronized group viewing and a heightened film sharing experience," explains Janne Pelkonen, the CTO of IdeaNova.
Image Credit: Ideanova Technologies
What's Driving This Trend
- Inflight Co-streaming Apps
- Group co-watching enhances inflight experience for passengers.
- Interactive Inflight Entertainment
- Incorporating interactive elements such as chats increases passenger engagement and satisfaction.
- Social Inflight Features
- Offering social features helps airlines differentiate and stay competitive in the market.
Who This Affects Most
- Airline
- Airlines can leverage innovative inflight entertainment features to enhance customer experience and differentiate themselves from competitors.
- Entertainment
- Providing co-watching and interactive features to inflight entertainment presents new opportunities for film and television producers to expand their audience and generate more revenue.
- Technology
- Developing inflight co-streaming apps and other innovative technology to enhance passenger experience presents new opportunities for software and hardware developers.
