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The Carte D’or Freshline Ice Cream Packaging Design is Stylish

 - Mar 5, 2019
References: tuvie
The conceptual Carte D’or Freshline ice cream packaging design is a new approach to frozen dessert containers that puts the product front and center instead of relying on graphical imagery. Featuring a see-through design, the packaging relies on the formulation of the ice cream within to convey the high-quality nature of the product to prospective shoppers. This creates a literal and figurative sense of transparency for consumers to appreciate when shopping to encourage a stronger relationship between product and shopper.

The conceptual Carte D’or Freshline ice cream packaging design is the design work of Merve Nur Sökmen and features an all-in-one experience that comes with a spoon for easily eating the entire serving in one sitting. This addresses the preference of many consumers who are looking for a portioned way to indulge their sweet tooth.