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Immersive Ice Cream Museums

L.A.'s Whimsical Ice Cream Museum Attracts Social Media Users

— May 5, 2017 — Marketing
Los Angeles has joined the likes of New York in opening a whimsical and Instagram-able Ice Cream Museum. This immersive, ice cream-themed art experience invites viewers to play, admire and indulge. Pink clad, and covered in sprinkles, L.A's Ice-Cream Museum targets millennials and social media users alike with 10 galleries worth of ice cream and candy-related experiences.

Rooms are packed with suspended bananas, melting Popsicles, life-sized gummy bears and an interactive pool of sprinkles you can literally dive into, making for an experience too colorful not to photograph.

Founder and creative director Maryellis Bunn says the project sprouted from a quarter-life crisis crisis."For me it came down to, 'What do I love?' and what I love is ice cream."

The mouthwatering exhibition was extended an extra week due to its high popularity and is currently the hottest ticket in Los Angeles.
Trend Themes
1. Immersive Experience Museums - Opportunities for companies to create immersive experiences in a physical space to attract millennials and social media users.
2. Interactive Art Installations - Opportunities for artists to create interactive installations that invite viewers to play, admire and indulge.
3. Instagram-able Exhibitions - Opportunities for companies to create visually stunning exhibits that are shareable on social media platforms.
Industry Implications
1. Museums and Galleries - Museums and galleries can attract new audiences by creating immersive and interactive experiences.
2. Food and Beverage - Food and beverage companies can create events and experiences that feature their products in an interactive and visually appealing way.
3. Marketing and Advertising - Marketing and advertising agencies can work with companies to create branded interactive experiences that are shareable on social media platforms.
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