Anti-Mortality Cookbooks

The How Not to Die Cookbook is Packed with Beneficial Recipes

The How Not to Die Cookbook is the work of renowned physician and author Michael Greger that will offer consumers a way to eat great, while also pinpointing what you should consume to stave off premature death.

The cookbook features over 100 recipes and is packed with surprisingly healthy yet delicious options like Spaghetti Squash Puttanesca, Superfood Breakfast Bites, Two-Beery Pie with Pecan-Sunflower Crust and many more.

Set to be released on December 5, the How Not to Die Cookbook is ideal as a gift for the health-conscious this holiday season. The recipes are all formulated to help prevent you from developing health problems, but can also offer a way to reverse disease progression for those who are suffering from chronic problems.

Anti-mortality Cookbooks
Cookbooks focused on healthy eating and disease prevention are becoming increasingly popular.
Superfood Recipes
Recipes that incorporate superfoods and nutrient-dense ingredients are on the rise.
Reverse Disease Cooking
Cookbooks that offer recipes to those suffering from chronic health problems to help reverse disease progression are emerging.

Industries Being Reshaped

Publishing
The publishing industry stands to benefit from the growing popularity of health-focused cookbooks.
Food and Beverage
Food and beverage companies can incorporate superfoods and nutrient-dense ingredients into their products to meet the demand of health-conscious consumers.
Healthcare
The healthcare industry may offer anti-mortality cookbooks as a complementary tool to chronic disease treatment plans.
SCORE
1.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 22%
Activity 21%
Freshness 8%