Crafted Advent Calendars

This Homemade Advent Calendar is a Delightful Papercraft for the Family

While the shift towards prepackaged goods has been happening for many years, some consumers are rebelling against store-bought goods with DIYs like this homemade advent calendar that makes use of materials found in the home for a more interactive experience.

Using any variety of small gifts ranging from chocolates, to other small surprises, the homemade advent calendar is made by ornately wrapping each day individually using a series of paper craft techniques that all make use of wrapping paper or other materials found around the house. With each surprise hung by a strong on hook, the papercraft homemade advent calendar is an example of how consumers are taking back holiday decor ideas by incorporating more DIYs into the mix.

DIY Advent Calendars
Consumers are rebelling against store-bought goods with DIYs, offering opportunities to create and market more DIY advent calendars.
Eco-friendly Wrapping
Consumers are making use of materials found in the home, offering opportunities to create and market wrapping paper and materials that are eco-friendly and sustainable.
Interactive Holiday Decor
Consumers are taking back holiday decor ideas by incorporating more DIYs into the mix, offering opportunities for businesses to offer interactive and personalized holiday decor options.

Industries Being Reshaped

Craft Supplies
The trend towards DIY advent calendars presents opportunities for craft supply companies to offer new materials and tools geared towards this trend.
Food and Confectionery
The use of small gifts such as chocolates in homemade advent calendars present opportunities for companies in the food and confectionery industries to market new and unique holiday treats.
Sustainability
The trend towards using eco-friendly and sustainable wrapping materials presents opportunities for companies in the sustainability and environmental industries to offer new solutions and alternatives for a more sustainable holiday season.
SCORE
1.3 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 29%
Activity 3%
Freshness 8%