Homeless Painted Portraits

The Proceeds from These Homeless Art Pieces Benefit Those They Depict

These homeless art portraits, painted by artist Brian Peterson, not only depict the local homeless of Santa Ana, California beautifully but do so in a way that helps bring real change to the community.

Part of the non-profit project 'Faces of Santa Ana,' these painted homeless art portraits skillfully depict homeless individuals in the area in an effort to share their personal stories. By doing so, those that society often chooses to ignore instead become the main focus of a viewer's attention.

Each individual portrait isn't signed by Peterson himself but rather by the individual subject who is being portrayed. The artist also does not collect any personal payment from his paintings and each sale's proceeds goes directly to the rehabilitation efforts of each individual subject instead.

Homeless Art Initiative
The trend of using art to depict homeless individuals and raise awareness about their stories is an opportunity for social impact and community change.
Personalized Signatures
The trend of having homeless individuals sign their own portraits creates a unique connection between the artwork and the subject, offering a disruptive way to empower marginalized communities.
Direct Proceeds Donation
The trend of donating the proceeds from art sales directly to the rehabilitation efforts of the portrait subjects presents an opportunity for disruptive social entrepreneurship and support for homeless individuals.

Where This Applies

Art Therapy
The use of art as a transformative tool in rehabilitation efforts can be further explored and promoted in the healthcare and mental health industries.
Non-profit Fundraising
The concept of selling art to support social causes can be adopted by non-profit organizations to raise funds and create impact within their communities.
Community Development
The collaboration between artists and marginalized communities can spark innovation and initiatives in community development and social inclusion industries.
SCORE
4.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 76%
Activity 58%
Freshness 8%