Dramatic Yogurt Redesigns

Hollandia Yogurt is Cleaner Yet Still Full of Historical References

Hollandia Yogurt is considered one of the best brands of its kind in the Czech Republic. With this in mind, it's no surprise that it hasn't undergone a lot of change since it was founded 25 years ago. Yet everything can benefit from a refreshing look and that's exactly the case when it comes to Hollandia Yogurt.

With a cleaner design that is still full of history, the Hollandia Yogurt packaging boasts a lot more white space than its predecessor. With cleaner typography and illustrations, the brand as a whole is much easier on the eyes. The reason behind the update was the fact that as quality as Hollandia Yogurt was, the image it presented was failing to capture that essence.

Cleaner Packaging Design
Opportunity to update and modernize packaging designs while retaining historical references
Simplification of Typography
Opportunity to use clean and simplified typography that enhances branding and readability
Incorporation of White Space
Opportunity to create minimalist designs with ample white space for a more visually appealing packaging

Who This Affects Most

Food and Beverage Packaging
Opportunity for companies in the food and beverage industry to revamp their packaging designs for a more modern and appealing look
Dairy Products
Opportunity for dairy product manufacturers to explore cleaner and more contemporary packaging designs to enhance brand image
Branding and Marketing
Opportunity for branding and marketing agencies to offer their expertise in redesigning packaging to create more visually appealing and modern designs
SCORE
5.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 81%
Activity 70%
Freshness 8%

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