These International DelightHoliday Creamers are Flavorful
Michael Hemsworth — July 12, 2022 — Marketing
References: internationaldelight & brandeating
The International Delight Grinch-Themed Holiday Creamers are a new product arriving on store shelves well ahead of the Christmas season for consumers to sweet up their favorite cup of coffee.
The Grinch-themed creamers come in three flavors including Gingerbread Cookie Dough, Peppermint Mocha and Frosted Sugar Cookie, which all focus on enhancing coffee with creamy sweetness. The creamers are each branded with the namesake Christmas cartoon villain right on the front to give them a touch of holiday cheeriness.
The International Delight Grinch-Themed Holiday Creamers come in 32-ounce bottles with a suggested price point of $3.99 and are being launched in the US now through December. This will offer consumers a way to enjoy some of their favorite holiday traditions and flavors for a longer period of time.
Image Credit: International Delight
The Grinch-themed creamers come in three flavors including Gingerbread Cookie Dough, Peppermint Mocha and Frosted Sugar Cookie, which all focus on enhancing coffee with creamy sweetness. The creamers are each branded with the namesake Christmas cartoon villain right on the front to give them a touch of holiday cheeriness.
The International Delight Grinch-Themed Holiday Creamers come in 32-ounce bottles with a suggested price point of $3.99 and are being launched in the US now through December. This will offer consumers a way to enjoy some of their favorite holiday traditions and flavors for a longer period of time.
Image Credit: International Delight
Trend Themes
1. Holiday-themed Food and Drink Products - Food and drink companies can create holiday-themed product lines, like International Delight's Grinch-themed creamers, to attract consumers looking to enjoy seasonal flavors.
2. Innovative Flavor Combinations - Innovative flavor combinations, like Gingerbread Cookie Dough, Peppermint Mocha, and Frosted Sugar Cookie, can help companies differentiate their products and capture consumer interest.
3. Seasonal Product Release Strategy - By launching products earlier in the sales season, like the Grinch-themed creamers available now through December, companies can extend consumer interest and drive sales for a longer period of time.
Industry Implications
1. Food and Beverage - Food and beverage companies can create innovative seasonal products to capture consumer attention and drive sales.
2. Retail - Retailers can stock and promote seasonal food and drink products to attract customers looking to celebrate the holiday season.
3. Marketing and Advertising - Marketing and advertising agencies can develop campaigns around seasonal food and drink products, highlighting their unique flavors to drive consumer interest and sales.
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